With the new year comes being a year older and with that comes a certain level of anxiety. While it may not mean much when you’re 18 or 25, it starts to have more of an impact once you hit 35 AND you’re a woman. I hate admitting it but I’ve found freedom in verbalizing my fears, one of them being the woes of aging. I truly dread the day my wrinkles start to show and my skin starts to sag. I won’t make any apology for sounding superficial because you & I both know that we all have the same fear even if we differ in our approach to addressing it. It’s there. It exist.

I know of some who decide to go on and on about growing old and the ailments that come with it. I know of some who truly believe that age is just a number and act whichever number they resonate with most. And then there’s ME. I fall somewhere in between, where I’ve come to accept that I am getting older yet I still haven’t found the need to turn into a granny just yet. I am on a mission to look as young as I can for as long as I can and if you are too, then follow me.

So what do I do now that it’s 2018 and I’ve about to turn (not telling you)? I use whatever anti-aging weapons that are available to me. My favourite weapon TODAY being the SkinCeuticals Phloretin CF Serum.
You may wonder how my relationship with SkinCeuticals began. Well, here’s the short version. I’d been using Clarins, Lancome, Kiehls, Loccitane, Avene, just to name a few, eons ago. And while all these products have done me well, SkinCeuticals blew em all out the water.

I have dark skin and although that comes with certain benefits, most of us tend to have hyperpgimentation, uneven skintones, light coloured patches here and there and dark patches on our chins etc. And unlike women with light skin, we aren’t spoilt for choice in the cosmetics department. Covering up our flaws while maintaining a radiant glow is an arduous task. Most of us tend to look grey even with colour correctors and bronzers. And this is exactly the reason why focussing on SKINCARE, as opposed to the best concealor in the market, is key.

Think about it this way. Even if we did master the art of perfect makeup for our skintone, we’d still be miserable when the foundations, blushers and powders come off. Which woman does not mind looking bad without her makeup on? NONE! I like to see my skin looking bright and my skintone even, when my makeup’s off. I love not having to hate looking in the mirror at night before I go to bed or in the morning when I wake up. Hence my search for the perfect serum began from the moment I turned 35. Through all that filtering, googling, shopping, speaking to beauticians and skin therapists, I learned that Vitamin C is a superstar for its proven antioxidant properties and that a good serum with vitamin C will make all the difference. Hence I was fortunate to finally find and fall in love with SKINCEUTICALS PHLORETIN CF 7 months ago. My skin has become visibly more even, supple and certainly younger looking. Dolling myself up takes less effort and the BEST part, I can now leave the house with practically nothing on my face and still be told I have great skin!!!

A friend once said to me that when you have something good in hand, the right thing to do is to share it. So I’ve decided to share this remarkable find with you.

Check this out:

More on CF

Protect and transform your skin with SkinCeuticals Phloretin CF, a daytime face serum with antioxidant Vitamin C to help keep skin safe from damaging environmental factors.

Working to protect skin while diminishing the appearance of fine lines and discoloration, the serum melts effortlessly in, and once absorbed, will remain effective for a minimum of 72 hours. Utilizing a patented synergistic combination of 2% Phloretin, 10% Pure Vitamin C (L-Ascorbic Acid), and 0.5% Ferulic Acid, the formula delivers enhanced protection against atmospheric skin aging, such as UVA/UVB rays and ozone pollution, and will improve skin tone to promote a more even-looking complexion.

Ideal for normal, oily and combination skin types.

Free from parabens, fragrance and dye.

**Winner! Best Skincare Brand and Best Longstanding Brand 2017 as voted for by SkinStore customers.**

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